Sobering Statistics The statistics are sobering; half of all small businesses fail within their first four years. The number one reason: underestimating financial needs. You are well aware of the need for cash to get your business launched, but you must also take into account what may be happening with your business in 6 months,…
The domain name is a unique name that identifies your website. It can be the same as your company or a variation of it. Make your name as memorable and relevant as possible to the product or service you are offering. A clever, one-of-a-kind name may also help you stand apart from competitors. And, think about the words customer may use to find your product at shopping directories and search engines. Try to include as many of these key words as possible to achieve a top listing. Finally, be sure to double-check the legality of your name by researching existing trademarks and fictitious business names for your same name.